Best tools for SEO optimization in Umbraco

Umbraco has some SEO features built in. These include automatic 301 redirects for URL changes, HTTPS support, and automatically generated SEO-friendly page URLs. 

Not all SEO features are out of the box. For example, if you want structured data or automated SEO recommendations, you'll either need to build custom solutions or use SEO packages available in Umbraco Marketplace.  

Using a package can save you time and give you proper SEO instruments without the need of coding. 

SeoToolkit

SeoToolkit offers a comprehensive SEO solution specifically designed for Umbraco CMS, providing most functionalities needed for your website, like meta fields, sitemap, robots.txt and much more.

A runner-up for "Best Package Care/Holistic Experience" (2022), this tool supports Umbraco versions 9 through 13 and 15. 

Key Features: 

• Meta Fields Management 

• Dynamic Sitemap Generation 

• Robots.txt Editor 

• Script Manager 

• Redirect Management 

The package can be installed via NuGet and requires minimal setup to implement.

Works with Umbraco v9-v15. 

SEO Checker 

SEO Checker is a powerful extension for Umbraco that provides comprehensive SEO analysis and optimization capabilities. It integrates with the Umbraco dashboard, making it easy to manage SEO tasks directly from your CMS 

SEO Checker scans your Umbraco site for SEO errors such as broken links, missing meta tags, or canonical issues, and even previews how your page will appear on social media. 

Key Features: 

• Automatic redirects for broken inbound links 

• Social media previews (Facebook, Twitter) 

• On-page SEO issue detection 

Works with Umbraco v13. 

While SEO Checker offers robust functionality, managing it as a separate tool adds another layer to your workflow. Consider how an integrated solution might streamline this process. 

ByteEditor SEO Tool Kit

ByteEditor makes SEO easy for Umbraco users by having optimization features right into the visual editor. 

Why it’s different: 

Unlike traditional SEO tools that come separately, ByteEditor combines visual content editing with SEO, so marketers and editors can build optimized pages without needing technical help. 

Key features:  

• On-page instant recommendation  

• Auto-generates Structured Data and XML Site Map 

• Alt-text control for image optimization 

• Robot.txt file management 

Each tool has its own strengths. Whether you're an editor looking for quick wins or a technical team working at scale, you can use Umbraco's built-in SEO foundation to your advantage.  

These plugins can take your performance to the next level, but if you choose to have an all-in-one tool, then ByteEditor is the solution that combines visual editing with SEO functionality, eliminating the complexity of managing separate tools.